Aircel “Save Our Tiger” is the latest campaign where it intends to draw attention towards dwindling numbers of tigers across the planet and bring forward the seriousness of losing tigers from our planet.It has also created a platform where people can donate money to NGOs working relentlessly for the cause. Aircel is one of leading mobile phone service providers in India.
Apart from TV and print advertising it has launched a website http://www.saveourtigers.com which will be instrumental in propagating and disseminating information about saving tiger. It urges people to be informed and create buzz across all forums like blogging, writing on facebook, twitter and writing letters to the editors of newspapers.
Tiger, the national animal of India,is on the verge of extinction and if serious efforts are not undertaken Tigers will only reside in our history books.From around 40,000 at the turn of the last century, there are just 1411 tigers left in India.
What you can do for saving or protecting tigers Read