Thousands of cities and towns to go dark for Earth Hour

Earth Hour is a global call to action to every individual, every business and every community throughout the world. In March 2009, hundreds of millions of people took part in the third Earth Hour.The campaign went global the following year, and this Saturday, March 27, more than 1,200 of the world’s best-known landmarks will kill their lights at 8.30pm Sydney time in what organizers describe as a “24-hour wave of hope and action.”

Now in its fourth year, the global campaign promises to be the biggest ever, organizers said, with thousands of cities and towns in 125 countries pledging to take part, despite last year’s failed climate talks. Icons including the Great Pyramids, the Eiffel Tower and China’s Forbidden City will be plunged into darkness on Saturday as millions take part in “Earth Hour”

Earth Hour 2010 takes place on Saturday 27 March 2010 at 8.30pm. Earth Hour began in Sydney in 2007 when 2.2 million people switched off the lights in their homes, offices and businesses for 60 minutes to make a point about electricity consumption and carbon pollution. Earth Hour is organized by  WWF. With almost 5 million supporters and a global network in over 100 countries, it’s one of the world’s largest and most respected independent conservation organizations.So now’s the time to take a stand and give world leaders the mandate they need to make the right climate deal.

Japan’s heritage-listed Hiroshima Peace Memorial, one of few buildings to survive America’s 1945 atomic bomb attack, will take part, while major companies including Sony, Sharp and Asahi were to switch off across Tokyo and in Dubai, the world’s tallest skyscraper, the Burj Khalifa tower, will also dim its lights. “It’s one hour, one day, one year. We’re not saving the planet by turning the lights off for one hour.What you are doing is adding your voice to a global call for action.” said Earth Hour founder Andy Ridley.


Times of India


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